A right to play.

At Moonfrye, we are passionate about giving you unique, simple and time-effective ways to get creative with your family. From our innovative photo app to our interactive DIY projects, we strive to inspire and celebrate the creative process and the parenting journey…every day.

Our story.

We believe the parenting journey is made up of all kinds of moments. Big, small, joyful, sad, messy, beautiful…the kind of moments that make raising a family an adventure in “happy chaos” every single day. Our mission is to support the parenting journey and create products that make every day an opportunity for families to explore, create and play together. Soleil Moon Frye and Kara Nortman founded Moonfrye with a common vision for a different kind of company: one that would combine expertise, enthusiasm and commitment while celebrating team members’ individual passions. Our unique company culture centers around “living out loud” and a shared passion for creating groundbreaking, inspiring digital and physical products.

  • Kara


    Kara Nortman

    Founder / CEO

  • Soleil


    Soleil Moon Frye

    Founder / Chief Creative Officer

  • Aaron


    Aaron Wilson

    Marketing / Development

  • Ashley


    Ashley Karatsonyi

    Design

  • Austin


    Austin Fitzpatrick

    Engineering

  • Daphnie


    Daphnie Pan

    Social Media and Marketing

  • Hilary


    Hillary Kaye

    Marketing

  • Jared


    Jared Norby
    Design

  • Jenny


    Jenny Feldon

    Editorial

  • Juan Carlos


    Juan Carlos Moreno

    Engineering

  • Kyle


    Kyle Ford

    Product

  • Sarah


    Sarah Rock

    Office Manager

  • Vinny


    Vinny Alvarez

    Engineering

Our Investors.

Press.

  • CNN Money

    Getting the party started thanks to Soleil Moon Frye

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  • CNN Money

    HELP, PLEASE: SOLEIL MOON FRYE

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  • People

    Christmas craft ideas from Soleil Moon Frye

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  • Pando

    Looking to help parents bridge the digital and physical, Moonfrye expands to Android and closes in on another $1.1M

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  • Venture Beat

    Soleil Moon Frye’s 9 Favorite DIY Projects For The Whole Family

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  • Venture Beat

    What Job Would Punky Brewster Have Today?

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  • USA Today

    Soleil Moon Frye: From Punky to Moonfrye

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  • Venture Beat

    Soleil Moon Frye

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  • Mini Magazine

    Soleil Moon Frye Expecting Third Child

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  • Kara

    Moonfrye for iOS has Got Its First Major Update

  • app advice

    Fun Photo-Editing App Moonfrye Updated With iOS 7 Enhancements And More

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  • EW Magazine

    Soleil Moon Frye on ‘momtrepreneurs’ and her new app

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  • People Magazine

    Soleil Moon Frye Expecting Third Child

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  • Pop Sugar

    Soleil Moon Frye On Her New App, Book, TV Show – And Baby Number 3!

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  • Yahoo News

    Soleil Moon Frye Pregnant, Expecting Third Child With Husband Jason Goldberg

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  • Tech Crunch

    Punky Brewster’s Family-Oriented Startup Moonfrye Launches Its First App For Kids

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  • App Shopper

    Moonfrye: Capture, Decorate and Share Themed Family Photo Creations

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  • Cool Mom Tech

    Soleil Moon Frye moves from parenting author to parenting app developer. And it’s good.

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  • Market Watch

    Moonfrye Releases First Product with Interactive Family-Friendly App for iPhone & iPod touch

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  • The gamer with Kids

    Moonfrye Releases First Product with Interactive Family-Friendly App for iOS

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  • Business Journal

    Moonfrye Launches Photo-Sharing App

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  • Both sides of the table

    Two Amazing Women Setting Out on Their Startup Journey

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  • LA Times

    Female tech entrepreneurs flourish in L.A.

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  • Tech Crunch

    Punky Brewster’s New Family-Focused, Interactive Crafting Startup Moonfrye Raises $2.5M From GRP, Google Ventures And Others

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  • Pando

    Punky Brewster’s Moonfrye raises $2.5 million to deliver DIY activities to parents and kids

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  • Tech Crunch

    Moonfrye.com lands $2.5 million from GRP, Google Ventures, others for DIY suggestions app

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  • CNN Money

    Punky Brewster makes a mobile app

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  • Venture Beat

    Punky Brewster turned ‘momtrepeneur’ raises $2.5M to boost family creativity

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